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Volume 1, Issue 2 (June 2011)
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Research
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Completed Research
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The BSI has recently completed a study conducted from February to June 2011, in collaboration with the Singapore Health Promotion Board. The study reviewed the scientific research on behavioural science concepts relevant to health promotion.
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Research Programmes in 2011
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BSI is undertaking four major research programmes in 2011. The Institute is collaborating with several agencies to implement these programmes. Each research programme will consist of a series of studies and employ multiple research methodologies. Read more about our research programmes [here].
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Insights from Behavioural Sciences
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In this issue, our regular section on Insights from Behavioural Sciences features a short article on the concept of social influence contributed by Dr Evelyn Au who is Assistant Professor of Psychology at the School of Social Sciences, SMU. Click [here] to read the article.
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Applications from Behavioural Sciences
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At a Behavioural Sciences Forum organised by the BSI and held at SMU on 11 April 2011, world-renowned psychologist Professor Gerd Gigerenzer (picture on left) from the Max Planck Institute for Human Development at Berlin, shared his pioneering work on ecological rationality which attempts to show how the natural use of heuristics in judgment, choice and decision making is an adaptive human characteristic that does not fit the notion of human as a standard economic rational individual nor an inherently biased and error-prone individual. He argued that a so-called biased and less-informed mind could in fact bring about faster and better decisions in many situations. To read more about what was shared at the forum, please click [here].
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